AI chatbots aren’t just for tech giants. Small and medium-sized businesses (SMBs) are increasingly adopting chatbot technology to streamline operations and enhance customer experience. Here are the top five use cases that show how powerful chatbots can be for SMBs:
1. Customer Support
AI chatbots can handle common customer queries like store hours, return policies, or tracking orders. This frees up human staff to focus on more complex issues.
2. Lead Generation
Chatbots can engage website visitors, qualify leads by asking pre-set questions, and pass high-intent users directly to sales teams.
3. E-commerce Assistance
Bots can guide customers through product selection, offer personalized recommendations, and even assist with checkout.
4. Feedback Collection
After a purchase or support interaction, chatbots can automatically ask for feedback, providing valuable insights without extra effort.
5. Internal Automation
AI bots can help employees too—whether it’s answering HR-related questions or assisting with IT support, bots reduce friction within the organization.
Getting Started
Platforms like Tidio, Chatfuel, and ManyChat offer user-friendly chatbot builders, making it easy for even non-technical users to launch a bot in minutes.